Looking for content ideas for your social media, here are key dates for Australia.
January – Creativity Month
1: New Year’s Day 2: World Introvert Day 4: Trivia Day 6: Technology Day 10: Houseplant Appreciation Day 10: Cut Your Energy Costs Day 20: Penguin Awareness Day 24: Belly Laughs Day 25: Opposite Day 27: Chocolate Cake Day 28: Data privacy Day 30: Croissant Day
February – Black History Month
1: Lunar New Year 1: Change Your Password Day 2: International Groundhog Day 2: World Wetlands Day 3: International Golden Retriever Day 4: World Cancer Day 6: Frozen Yoghurt Day 9: National Pizza Day 11: Safer Internet Day 14: Donor Day 14: Valentine’s Day 17: Random Acts of Kindness Day 18: National Drink Wine Day 18: Sydney Mardi Gras begins 20: World Day of Social Justice 20: Love Your Pet Day 22: World Thinking Day 22: National Margarita Day 26: Teal Ribbon Day 27: Retro Day 29: Rare Disease Day 29: Leap Year Day
March – Women’s History Month
1: World Compliment Day 3: World Wildlife Day 3: World Book Day 4: Employee Appreciation Day 4: National Grammar Day 6: Clean Up Australia Day 8: International Women’s Day 10: Pack Your Lunch Day 14: Legal Assistance Day 17: St Patrick’s Day 18: World Sleep Day 20: International Day of Happiness 20: World Storytelling Day 21: World Down Syndrome Day 22: World Water Day 26: Purple Day 27: World Theatre Day 26: Earth Hour 27: Neighbour Day 31: International Day of Transgender Visibility
April
1: April Fools Day 2: World Autism Awareness Day 7: World Health Day 10: National Sibling Day 15: Good Friday 17: Easter Sunday 20: Volunteer Recognition Day 21: High Five Day 22: International Mother Earth Day 25: ANZAC Day 27: Marine Mammal Rescue Day 28: Pay it Forward Day
May
1: World Laughter Day 3: World Asthma Day 4: Star Wars Day [May the 4th be with you!] 4: Firefighters Day 24: Starlight Day 8: Mother’s Day 12: Fibromyalgia Awareness Day 15: International Day of Families 17: International Day Against Homophobia, Transphobia and Biphobia 18-24: National Volunteer Week 26: National Sorry Day 19: Australia’s Biggest Morning Tea 28: International Hamburger Day
June
1: Global Day of Parents 3: National Donut Day 3: Mabo Day 5: World Environment Day 8: World Oceans Day 14: World Blood Donor Day 18: International Picnic Day 20: World Refugee Day 21: International Yoga Day 21: National Selfie Day 21: World Music Day 27: National Sunglasses Day 30: Social Media Day
July – Plastic Free July
5-12: NAIDOC Week 7: World Chocolate Day 17: World Emoji Day 20: World Jump Day 24: Stress Down Day 30: International Friendship Day
August
1: International Beer Day 7: Genes for Jeans Day 8: International Cat Day 12: International Youth Day 14: Red Nose Day 19: World Humanitarian Day 19: World Photography Day 23: Daffodil Day
September
5: International Day of Charity 6: Father’s Day 8: R U OK? Day10: World Suicide Prevention Day 18-20: Clean up the World Weekend 19: Talk Like a Pirate Day 21: International Day of Peace
October – Breast Cancer Awareness Month and Mental Health Awareness month
1: International Coffee Day 2: International Day of Non-Violence 4: World Animal Day 5: World Teachers’ Day 6: Instagram’s Birthday 10: World Mental Health Day 10: World Homelessness Day 16: World Food Day 17: International Day for the Eradication of Poverty 31: Halloween
November – Movember
1: World Vegan Day 11: Remembrance Day 13: World Kindness Day 14: World Diabetes Day 16: International Day for Tolerance 19: World Toilet Day 20: Universal Children’s Day 20: Transgender Day of Remembrance 25: Black Friday 26: Small Business Saturday 28: Cyber Monday
December
1: World AIDS Day 3: International Day of People with Disabilities 4: World Wildlife Conversation Day 5: International Volunteer Day 10: Human Rights Day 18: International Migrants Day 24: Christmas Eve 25: Christmas 26: Boxing Day 31: New Year’s Eve
Love this post. Why not sign up to keep up to date on resources to help your business.
One of the most common headaches business owners face is what kind of content to share on social media. Or they are simply finding themselves stress because they’re putting pressure on themselves to come up with new content all the time.
Headache be gone!
When it comes to content, we fail ourselves as business owners. Why? Because we are currently spending 80% of our time creating new content, but only 20% sharing our content. We should be spending 20% creating and 80% sharing (and re-sharing) content.
Here are 5 ways you can utilise previous content you’ve created for your social media.
Previous content/posts
Keep copies of content and images from previous post and don’t be afraid to reuse them. Very rarely do people go through a business’ content from 2 years ago, therefore if it’s still relevant re-use it. Even content from 6 months ago is reusable, or last week. If you have a series of images you use for people to sign up to your mailing list, then re-use it at least once a week, and more if you’re posting more than once a day.
Blog content
Most blogs should have a call to action, which could be signing up to newsletters, booking in discovery calls, purchasing a product etc. Re-share your blogs, especially if relevant. Take snippets of the blog content or write an intro and add a call to action, such as click on the link for more, or you could share the whole blog. If you’re blog was an article of tips, just like this one, copy a tip and tell readers to click on the link for the more tips. Use different images for social media to re-share old blogs (if you’re not comfortable using the same image).
Expertise Categories
In business, we all have niche areas, and under our niches are categories we specialise in. For example: in my coaching business, I am a coach who specialises in intuition, alignment, boundaries, balance and boundaries. Therefore, I would share content around those 5 areas. As a virtual assistant, I specialise in social media, newsletters, blogging, productivity/systems and online management. Again, I would share expertise content around these areas.
Testimonials / Feedback
Feedback sells, often when someone is searching for a new product or service, they check out what others have said about it. You might have testimonials on your website, in emails or have had awesome comments on your social media platform, use these to share with your audience. Feedback on your service are big sellers.
Hints of things to come
Entice your audience with some of the projects you’re working on, or perhaps the blog you’re writing about this week. Tease them with what is to come. Perhaps if you’re making a new product take a snippet image of it and ask them what they think it is.
It is okay to share and re-share your content. Don’t be afraid to do so.
If you’re making a branded quote for the week’s content, then why not make a whole heap of them for the next couple of weeks or months and save yourself time and effort. This is BULK acting.
Don’t be afraid to pre-plan your content, and then if additional items come up add them in. By pre-planning and scheduling your content it enables you not to feel so panicked that you haven’t posted anything or having come up with content.
If you’re struggling to create the time to manage your social media, then let’s chat about how I can help you manage this. Contact me today.
Coming up with content for your social media can feel frustrating, but here are 5 content sources you can utilise to build your social media content.
One of the biggest failing you do in business is spending more time creating than sharing. You should be spending 20% creating and 80% sharing (and re-sharing) content. This is what all the great digital marketers and entrepreneurs are constantly saying.
Here are 5 ways you can utilise previous content you’ve created for your social media.
Previous content/posts
Keep copies of content and images from previous post and don’t be afraid to reuse them. Very rarely do people go through a business’ content from 2 years ago, therefore if it’s still relevant re-use it. Even content from 6 months ago is reusable, or last week. If you have a series of images you use for people to sign up to your mailing list, then re-use it at least once a week, and more if you’re posting more than once a day.
Blog content
Most blogs should have a call to action, which could be signing up to newsletters, booking in discovery calls, purchasing a product etc. Re-share your blogs, if relevant. Take snippets of the blog content or write an intro and add a call to action, such as click on the link for more, or you could share the whole blog. If you’re blog was an article of tips, just like this one, copy a tip and tell readers to click on the link for the more tips. Use different images for social media to re-share old blogs (if you’re not comfortable using the same image).
Expertise Categories
In business, we all have niche areas, and under our niches are categories we specialise in. For example: in my coaching business, I am a coach who specialises in intuition, alignment, boundaries, balance and boundaries. Therefore, I would share content around those 5 areas. As a project manager, I specialise in social media, newsletters, blogging, productivity/systems and online management. Again, I would share expertise content around these areas.
Testimonials / Feedback
Feedback sells, often when someone is searching for a new product or service, they check out what others have said about it. You might have testimonials on your website, in emails or have had awesome comments on your social media platform, use these to share with your audience. Feedback on your service are big sellers.
Hints of things to come
Entice your audience with some of the projects you’re working on, or perhaps the blog you’re writing about this week. Tease them with what is to come. Perhaps if you’re making a new product take a snippet image of it and ask them what they think it is.
It is okay to share and re-share your content. Don’t be afraid to do so.
If you’re making a branded quote for the week’s content, then why not make a whole heap of them for the next couple of weeks or months and save yourself time and effort. This is BULK acting.
Don’t be afraid to pre-plan your content, and then if additional items come up add them in. By pre-planning and scheduling your content it enables you not to feel so panicked that you haven’t posted anything or having come up with content.
If you’re struggling to create the time to manage your social media, then let’s chat about how I can help you manage this. Contact me today.
Blog Categories
COURSE
PRODUCT RECOMMENDATION
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy
Privacy Overview
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
