6 things NOT to do when hiring a virtual assistant

6 things NOT to do when hiring a virtual assistant

You are finally giving yourself that well deserved reward of having an assistant help you in your business. Before getting carried away in outsourcing everything, here are some things to be aware off that will help prevent you having an awful first time experience in outsourcing.

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You are finally giving yourself that well deserved reward of having an assistant help you in your business. Before getting carried away in outsourcing everything, here are some things to be aware off that will help prevent you having an awful first time experience in outsourcing.

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6 ways to look after your existing customers

6 ways to look after your existing customers

As businesses owners we focus on growing our business and getting customers in the door. How we love a new customer!!! Then there are time when we are faced with the challenges of trying to gain more customers, and what we are forgetting and neglecting are our pre-existing customers. We most definitely should not be neglecting those amazing customers we already have.

Yes, focus on bringing in more customers. BUT don’t forget those that are already there and love who we are.

Perhaps you struggle with ideas on how to look after those customers. Here are 5 simple, yet very effective, ideas to help you keep those customer you have smiling and feeling loved.

  1. Send them a birthday message

    Today is my birthday and I received an email from Business Chicks wishing me a happy birthday and it made me feel great and loved!

  2. Offer a birthday gift or discount

    At the start of the month send an email to those on your mailing list who’s birthday is within the month, offer them a $20 voucher towards their next purchase. I received some from Kikki-K, Tony Bianco, Oroton and others. Yes, of course I went shopping, and I spent more with them.

    If you are in the wedding industry, then make sure you are marking those wedding dates so you an congratulate the couple, and touch base with them on their anniversary. For example: A wedding venue like  winery, send the couples that were married within the month an anniversary note and a complimentary champagne or monetary value towards a meal back at your venue. A couple is most likely to take the prompt to book a weekend away with their spouse, which would mean a returning customers and a happy customer to tell others about you. AND, if it’s a big anniversary, e.g.: 10 years, 20 years, 25 years…then offer something a little more and plant the idea of renewing their vows.

  3. A personal note

    Send your customers personal note advising of new products or services you have introduced they might love.

  4. A VIP night or event

    Customers love to feel special, so create a special event for pre-existing customers. Make them love you more!

  5. Discount or Loyalty Cards

    If you are a retail shop and you have customers visiting, create a loyalty card. Either points to be collected, or every time they make a purchase they get a stamp or mark towards a freebie. e.g.: For a hairdressers, each appointment get a stamp, and the 5th appointment get free.

  6. Referrals

If a client is referring others your way, why not send them a gift. For those who don’t have time to be running out to buy gifts and then post them, send them an electronic gift, like a book voucher.

What things do you have in your business to keep your customers coming back? I’d love you to share them below.

Why you DO NOT just grab images from Google or Pinterest

Why you DO NOT just grab images from Google or Pinterest

You are creating content for your social media, perhaps you’ve written a new blog and need an image to accompany it, maybe you are promoting a new product and want some images to promotional purposes. Raise your hand if you are guilt of just googling images and grabbing what you find. Or if not Google, maybe from Pinterest. Did you know you could be potentially breaking copyright law? 

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6 ways to stop comparing yourself to others

6 ways to stop comparing yourself to others

Do you feel like there are too many others in your field of expertise doing what you’re doing?  Feeling flooded with everyone else in your space, and finding yourself comparing your business to theirs? Wondering if you’ll ever be successful or at least have your own stream of clients constantly flowing in? (more…)

Learn how to SYSTEMISE, AUTOMATE & OUTSOURCE your business

In order for you to have the room to grow your business, you know you can't keep doing everything yourself. You need room to breathe so you can create and work in your genius zone. 
This guide will help you understand the difference in all 3 areas - 
systemising, automating and outsourcing. You will be able to complete exercises to help you identify what areas you can potentially be changing in your business to give you the flexibility you need. 

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