Deprecated: Hook wp_smush_should_skip_parse is deprecated since version 3.16.1! Use wp_smush_should_skip_lazy_load instead. in /home/firstste/public_html/wp-includes/functions.php on line 6078
Social Media Archives - Anne C Clark
Deprecated: Hook wp_smush_should_skip_parse is deprecated since version 3.16.1! Use wp_smush_should_skip_lazy_load instead. in /home/firstste/public_html/wp-includes/functions.php on line 6078
2022 Australian Social Media Calendar Dates

2022 Australian Social Media Calendar Dates

Looking for content ideas for your social media, here are key dates for Australia. 

January – Creativity Month

1: New Year’s Day
2: World Introvert Day
4: Trivia Day
6: Technology Day
10: Houseplant Appreciation Day
10: Cut Your Energy Costs Day
20: Penguin Awareness Day
24: Belly Laughs Day
25: Opposite Day
27: Chocolate Cake Day
28: Data privacy Day
30: Croissant Day

February – Black History Month

1: Lunar New Year
1: Change Your Password Day
2: International Groundhog Day
2: World Wetlands Day
3: International Golden Retriever Day
4: World Cancer Day
6: Frozen Yoghurt Day
9: National Pizza Day
11: Safer Internet Day
14: Donor Day
14: Valentine’s Day
17: Random Acts of Kindness Day
18: National Drink Wine Day
18: Sydney Mardi Gras begins
20: World Day of Social Justice
20: Love Your Pet Day
22: World Thinking Day
22: National Margarita Day
26: Teal Ribbon Day
27: Retro Day
29: Rare Disease Day
29: Leap Year Day

March – Women’s History Month

1: World Compliment Day
3: World Wildlife Day
3: World Book Day
4: Employee Appreciation Day
4: National Grammar Day
6: Clean Up Australia Day
8: International Women’s Day
10: Pack Your Lunch Day
14: Legal Assistance Day
17: St Patrick’s Day
18: World Sleep Day
20: International Day of Happiness
20: World Storytelling Day
21: World Down Syndrome Day
22: World Water Day
26: Purple Day
27: World Theatre Day
26: Earth Hour
27: Neighbour Day
31: International Day of Transgender Visibility

April

1: April Fools Day
2: World Autism Awareness Day
7: World Health Day
10: National Sibling Day
15: Good Friday
17: Easter Sunday
20: Volunteer Recognition Day
21: High Five Day
22: International Mother Earth Day
25: ANZAC Day
27: Marine Mammal Rescue Day
28: Pay it Forward Day

May

1: World Laughter Day
3: World Asthma Day
4: Star Wars Day [May the 4th be with you!]
4: Firefighters Day
24: Starlight Day
8: Mother’s Day
12: Fibromyalgia Awareness Day
15: International Day of Families
17: International Day Against Homophobia, Transphobia and Biphobia
18-24: National Volunteer Week
26: National Sorry Day
19: Australia’s Biggest Morning Tea
28: International Hamburger Day

June

1: Global Day of Parents
3: National Donut Day
3: Mabo Day
5: World Environment Day
8: World Oceans Day
14: World Blood Donor Day
18: International Picnic Day
20: World Refugee Day
21: International Yoga Day
21: National Selfie Day
21: World Music Day
27: National Sunglasses Day
30: Social Media Day

July – Plastic Free July

5-12: NAIDOC Week
7: World Chocolate Day
17: World Emoji Day
20: World Jump Day
24: Stress Down Day
30: International Friendship Day

August

1: International Beer Day
7: Genes for Jeans Day
8: International Cat Day
12: International Youth Day
14: Red Nose Day
19: World Humanitarian Day
19: World Photography Day
23: Daffodil Day

September

5: International Day of Charity
6: Father’s Day
8: R U OK? Day10: World Suicide Prevention Day
18-20: Clean up the World Weekend
19: Talk Like a Pirate Day
21: International Day of Peace

October – Breast Cancer Awareness Month and Mental Health Awareness month

1: International Coffee Day
2: International Day of Non-Violence
4: World Animal Day
5: World Teachers’ Day
6: Instagram’s Birthday
10: World Mental Health Day
10: World Homelessness Day
16: World Food Day
17: International Day for the Eradication of Poverty
31: Halloween

November – Movember

1: World Vegan Day
11: Remembrance Day
13: World Kindness Day
14: World Diabetes Day
16: International Day for Tolerance
19: World Toilet Day
20: Universal Children’s Day
20: Transgender Day of Remembrance
25: Black Friday
26: Small Business Saturday
28: Cyber Monday

December

1: World AIDS Day
3: International Day of People with Disabilities
4: World Wildlife Conversation Day
5: International Volunteer Day
10: Human Rights Day
18: International Migrants Day
24: Christmas Eve
25: Christmas
26: Boxing Day
31: New Year’s Eve

Social Media Image Sizes for 2021

Social Media Image Sizes for 2021

As we know when it comes to Social Media, what is happening today, won’t necessarily be there tomorrow. Exhausting right!

The sizing of your images does impact how it’s looking on various platforms, for Hootsuite has taken the work out for us, and created an infographic with all the sizes.

Hootsuite also reminds us of the importance of ensuring we have the right sizing:

  • It avoids pixelation and awkward image stretching. And avoiding that keeps your images looking professional.
  • Your photos will be optimized for each social channel’s feed. This can help increase engagement.
  • It ensures your audience sees the full photo. Incorrect sizing could cut off some of your brand’s messaging.
  • It can future-proof your content. Being in-the-know with social media image sizes now could mean less work for your brand in the future, when network change up how images display again.

Your Quick Reference Guide 

Instagram

Instagram image sizes for feed photos:

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 x 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:1 and 4:5
  • Recommended image size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the image is landscape or portrait)

Instagram carousel image sizes:

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 x 1080 pixels
  • Aspect ratio: landscape (1.91:1), square (1:1), vertical (4:5)
  • Recommended image size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the image is landscape or portrait)

IGTV sizes:

  • 1080 x 1920 pixels
  • This is an aspect ratio of 9:16.
  • Cover photo: 420 x 654 pixels

Instagram ads image sizes:

  • Landscape: 1080 x 566 pixels
  • Square: 1080 x 1080 pixels
  • Minimum width: 320 pixels
  • Maximum width: 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:1 and 4:5

 

Twitter

Twitter image sizes for profile photos: 400 x 400 (recommended)

  • Minimum image size: 200 by 200 pixels
  • Maximum file size: 2MB

 

Twitter images sizes for in-stream photos: 1600 x 900 pixels (recommended)

  • Minimum size: 600 by 335 pixels
  • Recommended aspect ratio: any aspect between 2:1 and 1:1 on desktop, 16:9 on mobile
  • Supported formats: GIF, JPG and PNG
  • Maximum file size: Up to 5MB for photos and GIFs on mobile. Up to 15MB on the web.

Twitter image sizes for ads:

  • Single and multi-image tweets: Minimum 600 x 335 pixels, but use larger images for the best results.
  • Website card image: 800 x 418 pixels for 1.91:1 aspect ratio. 800 x 800 for 1:1 aspect ratio. Max file size of 20MB.
  • App card image: 800 x 800 pixels for 1:1 aspect ratio. 800 x 418 pixels for 1.91:1 aspect ratio. Max file size of 3MB.
  • Carousels: 800 x 800 pixels for 1:1 aspect ratio. 800 x 418 pixels for 1.91:1 aspect ratio. Max file size of 20MB for 2-6 image cards.
  • Direct Message card: 800 x 418 pixels for 1.91:1 aspect ratio. Max file size of 3MB.
  • Conversation card: 800 x 418 pixels for 1.91:1 aspect ratio. Max file size of 3MB.

 

Facebook

Facebook image sizes for cover photos: 851 x 315 pixels (recommended)

  • Display size desktop: 820 x 312 pixels
  • Display size smartphone: 640 x 360 pixels
  • Minimum size: 400 x 150 pixels
  • Ideal file size: Less than 100KB

Facebook image sizes for posts and timeline photos:

Facebook automatically resizes and formats your photos when they are uploaded for the timeline to be 500 pixels wide and to fit the 1.91:1 aspect ratio.

But avoid pixelation or slow load times by remembering these sizes:

  • Recommended size: 1200 x 630 pixels
  • Minimum size: 600 x 315 pixels

 

Facebook image sizes for event cover photos: 1200 x 628 pixels (recommended)

Facebook image sizes for Facebook Stories: 1080 x 1920 pixels (recommended)

Facebook image sizes for ads:

  • Sizes for Facebook Feed ads: At least 1080 x 1080 pixels. Minimum size 600 x 600 pixels. Ratio 1.91:1 to 1:1. Maximum file size of 30 MB.
  • Sizes for Facebook Right Column ads: At least 1080 x 1080 pixels. Minimum size 254 x 133 pixels. Ratio 1:1. (Remember: These are a desktop-only ad format.)
  • Facebook image sizes for Instant Articles: At least 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Maximum file size of 30 MB.
  • Image sizes for Facebook Marketplace ads: At least 1080 x 1080 pixels. Ratio 1:1. Maximum file size of 30 MB.
  • Image sizes for Facebook Search: At least 1080 x 1080 pixels. Minimum size 600 x 600 pixels. Ratio 1.91:1 to 1:1. Maximum file size of 30 MB.
  • Facebook image sizes for Sponsored Messages: At least 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Maximum file size of 30 MB.
  • Sizes for Messenger inbox ads: At least 1080 x 1080 pixels. Ratio 1:1. Minimum size 254 x 133 pixels. Maximum file size of 30 MB.
  • Sizes for Messenger Stories ads: At least 1080 x 1080 pixels. Ratio 9:16. Minimum width of 500 pixels.

 

LinkedIn 

LinkedIn image sizes for company pages:

  • Company logo size: 300 x 300 pixels
  • Page cover image size: 1128 x 191 pixels
  • Life tab main image size: 1128 x 376 pixels
  • Life tab custom modules image size: 502 x 282 pixels
  • Life tab company photos image sizes: 900 x 600 pixels
  • Square logo: At least 60 x 60 pixels

LinkedIn image sizes for blog post link images: 1200 x 627 pixels (recommended)

LinkedIn custom image size for sharing a link in an update: 1200 x 627 pixels (recommended)

LinkedIn Stories image sizes:

  • Aspect ratio: 9:16
  • Resolution: 1080 x 1920 pixels
  • File types: JPEG and PNG

LinkedIn image sizes for ads:

  • Company logo size for ads: 100 x 100 pixels
  • Spotlight ads logo size: 100 x 100 pixels
  • Spotlight ads custom background image: 300 x 250 pixels
  • Sponsored content images: 1200 x 627 pixels (1.91:1 aspect ratio)
  • Sponsored content carousel images: 1080 x 1080 pixels (1:1 aspect ratio)

Pinterest

Pinterest image size for profile cover photo: 800 x 450 pixels (at minimum)

Pinterest image sizes for Pins:

  • Aspect ratio: 2:3 (recommended)
  • Square pins: 1000 x 1000 pixels
  • Recommended size: 1000 x 1500 pixels
  • Max file size: 20MB

Pinterest image size for Story Pins:

  • Aspect ratio: 9:16
  • Recommended size: 1080 x 1920 pixels
  • Max file size: 20MB

 

YouTube

YouTube banner image size: 2048 x 1152 pixels (at minimum)

  • Aspect ratio: 16:9
  • Minimum area for text and logos without being cut off: 1235 x 338 pixels
  • Maximum file size: 6MB

 

TikTok

TikTok profile photo size: 20 x 20 pixels (minimum size to upload)

TikTok video size: 1080 x 1920