The distinction between an Online Business Manager (OBM) and a Virtual Assistant (VA)
Are you struggling to understand the fundamental difference between an Online Business Manager (OBM) and a Virtual Assistant (VA). In this article I am going to explore key fundamentals for you in terms of their roles.
Execution vs. Oversight
- A Virtual Assistant acts as an executor within the business. The specific tasks they handle can vary based on their skills, which might include administrative duties, customer service, technical support, or marketing.
- An Online Business Manager, on the other hand, plays a supervisory role, ensuring that tasks are completed correctly, efficiently, and by the appropriate team members.
Individual vs. Team Responsibility
- VAs are accountable for their own set of tasks and projects, ensuring they are finished accurately and punctually.
- OBMs oversee the collective efforts of the entire team, ensuring all members are completing their assignments in a timely manner, contributing to the broader business objectives.
Task Management vs. Strategic Planning
- VAs focus on managing their own workload and time to fulfill their designated tasks.
- OBMs engage in broader business planning, looking ahead to future needs and developing strategies and systems to maintain smooth and effective operations, avoiding last-minute pressures and disorganization.
Team Interaction
- VAs concentrate on their own responsibilities, interacting with other team members as necessary to complete their tasks.
- OBMs serve as a central liaison for the entire team. They work closely with team members daily, clarifying tasks and deadlines, and ensuring each member has the resources they need to perform effectively.
In summary, a Virtual Assistant functions independently, focusing on executing specific tasks often assigned by the business owner. An Online Business Manager, in contrast, takes a comprehensive view, organising plans and coordinating the team’s efforts to achieve the business’s goals efficiently.
How To Start Working With An Online Business Manager!
Ready to step into your CEO role and learn how an Online Business Manager (OBM) can support your journey! Grab my FREE guide which outlines the fundamentals of how an OBM can support you to grow your business.
From Overwhelmed to Organised: Why Your Business Needs an Online Business Manager
Are you feeling overwhelmed with running your business? Do you find yourself constantly trying to juggle multiple tasks and struggling to stay organized? It’s time to consider hiring an online business manager. An online business manager can revolutionize the way you run your business and help you reclaim your sanity.
By delegating tasks and responsibilities to an online business manager, you can focus on what you do best – growing your business. An online business manager is a professional who has the expertise and experience to handle the day-to-day operations of your business, leaving you with more time and energy to focus on strategic decisions.
With their expertise in project management, operations, and team coordination, an online business manager can streamline your business processes, increase efficiency, and ensure that everything runs smoothly. From handling customer inquiries to managing your online presence, an online business manager can take care of all the nitty-gritty details, allowing you to concentrate on the big picture.
Don’t let overwhelm hold you back from reaching your business potential. Invest in an online business manager today and experience the transformation from overwhelmed to organized.
Understanding the role of an online business manager
Are you feeling overwhelmed with running your business? Do you find yourself constantly trying to juggle multiple tasks and struggling to stay organized? It’s time to consider hiring an online business manager. An online business manager can revolutionize the way you run your business and help you reclaim your sanity.
By delegating tasks and responsibilities to an online business manager, you can focus on what you do best – growing your business. An online business manager is a professional who has the expertise and experience to handle the day-to-day operations of your business, leaving you with more time and energy to focus on strategic decisions.
With their expertise in project management, operations, and team coordination, an online business manager can streamline your business processes, increase efficiency, and ensure that everything runs smoothly. From handling customer inquiries to managing your online presence, an online business manager can take care of all the nitty-gritty details, allowing you to concentrate on the big picture.
Don’t let overwhelm hold you back from reaching your business potential. Invest in an online business manager today and experience the transformation from overwhelmed to organized.
The benefits of hiring an online business manager
An online business manager is much more than just an administrative assistant. They are strategic partners who work closely with business owners to ensure the smooth operation of the business. Unlike traditional assistants, online business managers have a deep understanding of business operations and possess the skills necessary to take charge and make informed decisions.
One of the primary roles of an online business manager is to handle the day-to-day tasks that can bog down a business owner. This includes managing emails, scheduling appointments, coordinating with team members, and overseeing projects. By taking care of these routine tasks, an online business manager frees up valuable time for the business owner to focus on high-level activities.
Additionally, an online business manager can serve as a liaison between the business owner and the team. They can ensure that everyone is on the same page, deadlines are met, and communication flows smoothly. This level of coordination and organization is essential for the success of any business.
In summary, an online business manager is a crucial role that combines administrative skills with strategic thinking. They are responsible for overseeing the day-to-day operations, coordinating with team members, and ensuring the smooth functioning of the business.
Signs that your business needs an online business manager
Hiring an online business manager comes with numerous benefits that can significantly impact the success of your business. Let’s take a closer look at some of the key advantages:
Increased Efficiency and Productivity
One of the most significant benefits of having an online business manager is the increased efficiency and productivity they bring to the table. By taking care of routine tasks, an online business manager allows the business owner to focus on their core competencies and strategic decision-making. This results in improved productivity and better utilization of resources.
Streamlined Business Processes
An online business manager has the expertise to assess and streamline your business processes. They can identify inefficiencies, bottlenecks, and areas for improvement. By implementing streamlined processes, an online business manager can increase efficiency, reduce costs, and save valuable time. This not only benefits the business owner but also improves the overall customer experience.
Enhanced Business Growth
With an online business manager taking care of the day-to-day operations, you can devote more time and energy to growing your business. Whether it’s developing new products or services, exploring new markets, or building strategic partnerships, having someone manage the operational aspects of your business allows you to focus on strategic initiatives that can drive growth and profitability.
Reduced Stress and Overwhelm
Running a business can be incredibly stressful, especially when you’re trying to do everything yourself. Hiring an online business manager can significantly reduce the stress and overwhelm associated with managing a business. By delegating tasks and responsibilities to a capable professional, you can experience a sense of relief and peace of mind, knowing that your business is in good hands.
In conclusion, hiring an online business manager brings a range of benefits, including increased efficiency and productivity, streamlined business processes, enhanced business growth, and reduced stress. These advantages can have a significant impact on the success and profitability of your business.
How an online business manager can help streamline your business
As a business owner, it’s essential to recognize when it’s time to bring in an online business manager. Here are some signs that indicate your business could benefit from their expertise:
Overwhelm and Lack of Time
If you find yourself constantly overwhelmed and struggling to find time for important tasks, it’s a clear sign that you need an online business manager. They can take care of the routine tasks that eat up your time, allowing you to focus on more strategic activities.
Lack of Organization and Structure
Are you constantly searching for files, missing deadlines, or forgetting important tasks? An online business manager can bring much-needed organization and structure to your business. With their expertise in project management and operations, they can implement systems and processes that improve efficiency and ensure nothing falls through the cracks.
Stagnant Growth
If your business has hit a plateau and you’re struggling to achieve growth, it’s a sign that you need a fresh perspective. An online business manager can provide valuable insights and help identify areas for improvement. By streamlining processes and implementing strategies for growth, they can help take your business to the next level.
Ineffective Team Coordination
If your team is constantly miscommunicating, missing deadlines, or struggling to collaborate effectively, it may be time to bring in an online business manager. Their expertise in team coordination and project management can significantly improve communication and collaboration within your team, leading to better outcomes.
Recognizing these signs and taking action to hire an online business manager can be a game-changer for your business. They can provide the support and expertise needed to overcome challenges, streamline operations, and drive growth.
Creating an online business management plan
An online business manager is a key player in streamlining your business operations. Here are some ways they can help:
Process Evaluation and Improvement
An online business manager will evaluate your existing processes and identify areas for improvement. They will streamline processes, eliminate redundancies, and implement best practices to increase efficiency and productivity.
Project Management
From planning to execution, an online business manager can handle all aspects of project management. They will ensure that projects are completed on time, within budget, and according to your specifications. They will coordinate with team members, track progress, and ensure that everyone is on the same page.
Team Coordination and Communication
An online business manager acts as a bridge between you and your team. They will facilitate communication, ensure that everyone understands their roles and responsibilities, and coordinate team efforts. This level of coordination and communication is crucial for effective collaboration and successful project outcomes.
Streamlining Customer Service
Customer service is a critical aspect of any business. An online business manager can handle customer inquiries, manage customer feedback, and ensure that customer issues are resolved promptly. By streamlining customer service processes, they can improve customer satisfaction and loyalty.
Online Presence Management
An online business manager can take care of managing your online presence, including social media management, content creation, and website maintenance. They will ensure that your online platforms are up to date, engaging, and aligned with your brand image. This helps you maintain a strong online presence and attract and retain customers.
By leveraging their expertise in process evaluation, project management, team coordination, customer service, and online presence management, an online business manager can streamline your business operations, increase efficiency, and drive growth.
Tips for finding the right online business manager for your business
Before hiring an online business manager, it’s essential to create an online business management plan. This plan will outline your business goals, the specific tasks and responsibilities you want the online business manager to handle, and the desired outcomes. Here are some steps to create an effective online business management plan:
Define Your Business Goals
Start by clearly defining your business goals. What are you trying to achieve with your business, and how can an online business manager help you get there? Identify the specific areas of your business that need improvement and determine how an online business manager can contribute to your success.
Identify Tasks and Responsibilities
Next, identify the tasks and responsibilities you want the online business manager to handle. Make a list of the routine tasks that are taking up your time and preventing you from focusing on high-level activities. Determine which tasks can be delegated and outline the specific responsibilities of the online business manager.
Set Expectations and KPIs
Establish clear expectations for the online business manager and define key performance indicators (KPIs) to measure their success. This will help ensure that everyone is on the same page and that the online business manager understands what is expected of them.
Develop a Communication Plan
Communication is crucial for the success of any business. Develop a communication plan that outlines how you will communicate with the online business manager and how often. Determine the preferred communication channels and establish regular check-ins to discuss progress, address any concerns, and provide feedback.
Review and Revise
Once the online business management plan is in place, regularly review and revise it as needed. As your business evolves, you may need to adjust the tasks and responsibilities of the online business manager or set new goals. Stay flexible and open to changes to ensure that your online business management plan continues to support the growth and success of your business.
By creating a comprehensive online business management plan, you can set clear expectations, establish effective communication channels, and ensure that the online business manager is aligned with your business goals.
Building Strong Communication Flows with Your Team: Virtual or In-Person
Effective communication is the lifeblood of successful teamwork. Whether your team is within a corporate organisation working either virtually or in-person or whether you’re a virtual business working with clients and teams remotely. Establishing strong communication flows is essential for fostering collaboration, enhancing productivity, and maintaining a positive work environment/relationship. I am sharing ways you can implement practical strategies to build robust communication channels with your team, regardless of the setting.
Establish Clear Communication Guidelines:
Start by establishing clear communication guidelines that define expectations for team members. These guidelines should cover aspects such as preferred communication channels, response times, meeting etiquette, and the use of project management tools. By aligning everyone on the team, you can reduce confusion and promote consistent communication practices.
Choose the Right Communication Tools:
In a virtual or hybrid work environment, selecting appropriate communication tools is crucial. Determine which tools best suit your team’s needs, such as email, instant messaging platforms, video conferencing software, project management tools, or collaborative document sharing platforms. Ensure that all team members are comfortable using these tools and provide any necessary training or support.
Foster Active Listening:
Encourage active listening within your team to promote understanding and effective communication. This involves giving full attention to the speaker, maintaining eye contact (in virtual meetings, direct eye contact by looking into the camera), and acknowledging and responding to messages promptly. Encourage team members to ask questions and seek clarification when needed.
Promote Open and Honest Communication:
Create a safe and inclusive environment where team members feel comfortable expressing their thoughts, concerns, and ideas openly. Foster a culture of trust and encourage feedback by actively listening, valuing diverse perspectives, and responding constructively. Regularly check in with team members individually to address any challenges or issues proactively.
Embrace Transparent and Timely Communication:
Transparency is key to building trust and maintaining strong communication flows. Share relevant information openly and in a timely manner, ensuring that team members have access to necessary resources, updates, and decision-making processes. Regularly communicate project milestones, deadlines, and changes to foster a shared understanding and keep everyone aligned.
Establish Regular Communication Routines:
Consistent and structured communication routines are vital for maintaining team cohesion. Schedule regular team meetings, whether virtual or in-person, to discuss progress, address challenges, and provide updates. Additionally, encourage informal communication through dedicated channels where team members can ask questions, share insights, and support one another.
Encourage Collaboration and Knowledge Sharing:
Create opportunities for collaboration and knowledge sharing within your team. Foster a culture of continuous learning and growth by organising brainstorming sessions, team-building activities, and cross-functional projects. Encourage team members to share their expertise, best practices, and innovative ideas to foster a sense of collective ownership and mutual support.
Adapt Communication Styles:
Recognize that effective communication may require adapting to different communication styles and preferences within your team. Some team members may prefer concise written updates, while others may thrive in face-to-face discussions. By understanding and accommodating these differences, you can ensure that information is communicated effectively and that everyone feels heard and valued.
Regularly Evaluate and Improve Communication:
Continuously evaluate your team’s communication processes and make necessary adjustments. Seek feedback from team members on what is working well and what could be improved. Regularly reassess communication tools, practices, and guidelines to ensure they align with evolving team dynamics and needs.
Strong communication flows are fundamental to successful teamwork, whether your team operates virtually or in-person. By establishing clear guidelines, utilizing appropriate communication tools, promoting active listening, fostering open and honest communication, embracing transparency, establishing regular communication routines, encouraging collaboration and knowledge sharing, adapting communication styles, and regularly evaluating and improving communication processes, you can build a cohesive and communicative team that thrives in any working environment. Remember, effective communication is a continuous process that requires ongoing effort and adaptation to meet the evolving needs of your team.
What is an Online Business Manager and Do You Need One?
If you’re a small business owner, you probably don’t want to feel like a slave to your company. You want to be able to take vacations, spend time with your family and even take an occasional all-nighter on the couch when necessary (like, um… never). Virtual assistants can help make that possible by handling some of the tasks that keep you chained to your desk. The problem is that VAs often have limited knowledge of how other departments work together in order to create results for customers. On top of that, their expertise is usually limited by what they’ve learned working as an employee rather than as a manager or project manager in their own right.
Virtual assistants are great for handling lower-level tasks, such as data entry and answering emails. OBM’s handle more complex tasks, and offer strategic support to increase your productivity, drive revenue goals and elevate your business.
Virtual assistants are great for handling lower-level tasks, such as data entry and answering emails. OBM’s handle more complex tasks, and offer strategic support to increase your productivity, drive revenue goals and elevate your business.
You may not need an OBM if you only have a one or two employees working for you in your company. However, if you have multiple employees or a large team working together remotely or in different locations throughout the world then having someone at the helm who can help manage those projects is essential.
While a virtual assistant is a time-saver for small businesses, an OBM will revolutionise the way you do business.
The difference between an OBM and a virtual assistant is that the former helps you grow your business, whereas the latter only assists you with basic tasks. An OBM will take on a broader scope of responsibilities than a VA, including:
- Managing your online presence by promoting your products and services on various social media platforms
- Optimising SEO for your website to help increase traffic and revenue
- Creating compelling content for blogs and other marketing materials (including social media posts)
- Working with designers to create custom graphics for each platform or campaign
The best way to find an OBM is through referrals from existing clients who are happy with their work. You can also ask industry leaders if they know any good candidates.
A virtual assistant costs less than hiring a full-time team member, but the quality of their work may vary depending on your VA’s experience and the amount of training you provide. On the other hand, OBM’s charge more per hour than VAs because they are trained to take over management of your entire business (or at least a significant portion of it) and have extensive experience across multiple projects.
A virtual assistant costs less than hiring a full-time team member, but the quality of their work may vary depending on your VA’s experience and the amount of training you provide. On the other hand, OBM’s charge more per hour than VAs because they are trained to take over management of your entire business (or at least a significant portion of it) and have extensive experience across multiple projects.
You can use VAs for simple tasks like responding to emails or scheduling meetings. But if your company is growing fast, it might be worth investing in an OBM so that they can handle more complex tasks like managing employees and strategic planning.
Virtual assistants often work as freelancers or in retail or customer service environments. As a result, they typically don’t have the experience required to understand how all the moving parts of your business fit together and impact day-to-day operations. However, an OBM has at least two years of experience in virtual business management or project management roles.
Virtual assistants often work as freelancers or in retail or customer service environments. As a result, they typically don’t have the experience required to understand how all the moving parts of your business fit together and impact day-to-day operations. However, an OBM has at least two years of experience in virtual business management or project management roles.
OBM services can help you streamline your workflow, eliminate time-consuming tasks, and manage projects more effectively—all while saving you money by freeing up your employees’ time for higher-value activities.
So, if you’re looking for an OBM, what should you keep in mind? The best way to find one is by asking for referrals from colleagues or friends who have worked with them in the past. You can also search online for companies that offer these services and ask them about their experience with OBM’s, as well as their pricing structure (which should be transparent!). If this sounds like something that could benefit your business and make life easier at home too? Then it might be worth taking a closer look!
